Testing The Potential For Your Niche Market
You will begin by using the search engines to gauge the popularity of keywords and key phrases related to your particular niche. The number of sites displayed for, say, the keyword ‘swimwear’ will provide a notional indication of the overall niche market size. But that is not enough. Now you need to establish how many times per month ‘swimwear’ is being searched for by users. When you’ve found that out, you can also determine the keyword’s popularity – i.e. the number of times the term is searched for as opposed to sites available for scrutiny.
- Are there more sites than users searching for the keyword?
- If there are, you’ve just found an oversaturated niche, so drop it.
- Are there more users than sites available for searching?
- Then you’ve located an under-worked niche, so go for it.
Free Software That Supplies The Answers
Here is an exceptional tool that will provide the answers in relation to every niche keyword you can come up with. You may use it free of charge.
Good Keywords- Measures everything from keyword popularity to a website’s popularity and beyond. Download the software at this site:
www.goodkeywords.com .
You’ve located the perfect keyword(s) for your perfect niche, but now you want to find out more about your market.
Here’s what to do. Go to
www.google.com and undertake a search for ‘niche articles’ (replacing the word ‘niche’ with the
root word relating
to your niche). You will be presented with hundreds (if not thousands) of highly informative free articles.
How You Can Tell If You’ve Struck It Niche
Developing The Sales Process For Your Niche MarketingThe next step in the formula is arguably the most challenging. The difficulty lies not in the principle, but in its application; knowing what works in online promotion and what does not. So vital is this challenge that the remainder of the book is devoted to its exposition:
- Finding a great website name;
- Registering your website address as your trading name;
- Developing a compelling sales message;
- Obtaining the required e-commerce services;
- Developing systems for the fulfilment of your orders;
- Developing sound customer service strategies;
- Capturing visitor names and email addresses;
- Remaining in contact with both customers and website visitors;
- Designing, optimising, uploading your website;
- Developing strategies to attract online buyers ...
search enginesnewslettersclassified adsbanner adsaffiliate resellingarticle submissionslinking strategiesweb page contentonline publicityoffline publicity.
Secrets To Unlocking Core Niche Factors
You will find them all in Niche Factors: a special report that will cost me $27 (approx. £15) but you can have it for free by sending a blank email to
jimgreen@writing-for-profit.com with ‘NICHE FACTORS’ in the subject box.
Now let’s move on to the vital matter of publicising your produce, because if you are not prepared to learn how to promote effectively, you might as well stop reading right now ...